International Perspectives: SIMA Fair 2013 – Paris, France
The SIMA (Salon International Machines Agricoles) Fair was held at Paris-Nord from February 24-28, 2013, covering over more than 25 ha, and attracted record numbers. Ag Leader was one of the 1,700 companies representing about 40 different countries.
Ag Leader is getting a stronger presents in the European precision farming market. This is reason enough to have a company-owned booth at the second largest agricultural exhibition in Europe. Agritechnica in Hannover, Germany, is the largest, followed by the SIMA Fair.
This leading show for the whole world of agriculture has registered 248,000 attendees. Of those attending, 1 in 4 were from outside of France “abroad”,and more than 330 foreign delegations were represented. The SIMA Fair is visited by Europeans and Africans. Visitors from Eastern Europe and Arab countries also visited the Ag Leader booth.
At the booth, we proudly could explained the new features from 4.0, the latest release. This was highly appreciated. We learned that our customers need more information and explanation of our newest update.
Next major exhibition for Ag Leader Europe will be the Agritechnica, November 2013.